Our partnership with BMW Group UK has raised just under £190,000 in one year, to provide specialist mobility equipment for local disabled children.
The premium automotive brand selected Whizz-Kidz as their chosen charity for 2015 and 2016, aiming to raise £200,000 over the course of two years. But colleagues across the group - which comprises of their BMW, MINI, BMW Financial Services and Alphera Brands - have really got behind our partnership, raising almost all of this target in just 12 months.
At the launch of our partnership Graeme Grieve, CEO of BMW Group UK said: “We are thrilled to be working with Whizz-Kidz as a charity partner, providing disabled young people with mobility equipment and life skills to ensure they have a bright future. Our team at BMW Group UK are excited at the opportunity to raise vital funds whilst having a lot of fun for this fantastic charity.”
Employees marked the launch of the partnership by turning themselves and their workplaces bright green for the day in March 2015. Since then, they have undertaken a huge variety of fundraising challenges and initiatives. Large teams took part in the London Marathon, Tough Mudder and many more challenge events, plus colleagues across their 6 sites have organised countless activities from cake sales and quiz nights to dragon boat racing and cross-Europe rallying.
BMW Group employees have also been supported to volunteer with Whizz-Kidz, lending a hand at our events and young people's services. The company have also been able to support Whizz-Kidz with the loan of top of the range vehicles for use at our events, and have hosted 5 young disabled people for Work Placements at their head office, offering an opportunity to gain vital work experience with an international brand and improve their career prospects.
The funds raised in 2015 are enabling us to provide vital mobility equipment for disabled children in the regions where BMW Group UK colleagues live and work.
In 2016 the company is continuing to fundraise to support our young people's services, helping us to deliver our Ambassador Clubs, Wheelchair Skills Training schemes and Camp Whizz-Kidz in their local areas.
Amanda Wilkinson, Whizz-Kidz’s Director of Fundraising, said: “On behalf of everybody at Whizz-Kidz I’d like to say a huge thank you to BMW Group UK. We are delighted to be working together to put hundreds of disabled children in the driving seat of their own lives. The funds raised are enabling us to provide transformational mobility equipment and life skills services, giving young disabled people the freedom, independence and confidence they need to reach their true potential.”
An enormous thank you to everyone at BMW Group UK who has supported our partnership to date!